Shopify
Content Marketing, Editorial
︎︎︎ Art Direction
I’m responsible for the art direction of Shopify’s editorial content. Our team publishes upwards of 20 articles a week that solve business problems for entrepreneurs and help guide them on their path to independence.
This is a selection of weekly editorial headers.
This is a selection of weekly editorial headers.
Shopify
Growth Marketing Digital Ads
︎︎︎ Art Direction
I concepted and art directed five different business verticals — mens lifestyle, hand made products, women’s sport and leisure, beauty and cosmetics, and women’s jewellery — for use in a variety of digital ads. Styled by Daniel Onori, shot by Joseph Saraceno.
Rimowa
Print Ads
︎︎︎ Art Direction and Production
Print campaign for Rimowa to support its improved material and weightlessness. Shot by Colin Faulkner.
Coca-Cola
Fuze, Print Ads
︎︎︎ Art Production
Print and transit ads for Fuze - one of Coke’s juice brands - that increases metabolism. For this creative I hired the worlds best trompe-l'œil body painter Joanne Gair, who famously painted Demi Moore in her birthday suit for her Vanity Fair cover in 1992. Shot by Chris Woods.